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Championship Social Media : Lessons From The Super Bowl XLVI Host Committee Social Media Command Center
Date: February 23, 2012
Presenter(s): Sal Giliberto, Director of Marketing, Awareness, Inc.
Discover the social media story behind 'The Big Game' and how to use those lessons to create winning social marketing by attending Championship Social Media : Lessons From The Super Bowl XLVI Host Committee Social Media Command Center.
Digital Leader: 5 Simple Keys to Success and Influence
Date: March 1, 2012
Presenter(s): Erik Qualman
Talented Generation X and Generation Y employees, consumers, sons or daughters are more likely to text, Tweet, Facebook or use an iPhone Application then to sit through a 30 second television commercial or one-hour employee meeting.
Awareness Exclusives
34 experts. 6 questions. 30 pages of predictions. 1 comprehensive preview of the upcoming year in social business. 2012 Social Marketing & New Media Predictions is a free whitepaper containing 200 predictions from top marketing strategists, brand marketers and agency consultants. Take advantage of this guide to the future of digital marketing; download now!
Our Newest E-books!
Our FREE social media e-book series helps meet your needs and gain valuable insight into channel best practices and opportunities for leveraging social media. We encourage you to share these resources with your teams!
- 2012 Social Marketing & New Media Predictions
- How to Audit Your Social Marketing Efforts
- Why Video Is Essential To Your Marketing Mix (And 7 Steps to Powerful Results)
- 11 Strategies to Increase Engagement
- 6 Steps to Building and Managing a Successful Social Media Marketing Team
- The Social Funnel: Driving Business Value with Social Marketing
Social Media Marketing Book Club
We have partnered with premier authors and publishers to bring social media learning to the next level. At least once a month (if not more), we will bring a chapter from a hot social media learning book to you for free! We encourage you to share these learning pieces with your colleagues -- and check back often, there is more to come!
- Social Media Analytics - Download Chapter 9
- Likeable Social Media - Download Chapter 1
- 30-Minute Social Media Marketing - Download Chapter 4
- Wikibrands - Download Chapters 4 and 6
From InformationWeek: How Comcast Leverages The Hub For Social Media Success
From Mashable: Social Media Marketing By The Numbers, Sponsored By Awareness, Inc.
From SocialTimes.com: What Every Social Media Marketer Should Know About The Awareness Social Marketing Hub