Best Practices


Awareness Enables new Sony Community!


We're starting this New Year with a bang, launching a new online community for Sony Electronics .

Sony Chairman and CEO Sir Howard Stringer announced their new community and corporate blog today during his keynote at the Consumer Electronics Show in Las Vegas, alongside Oscar winning actor, Tom Hanks. The community is built on the Awareness Social Media Platform and is a great example of one of our eight focused best practice use cases for social media marketing. This best practice community is focused around a Corporate Voice.

The community is being rolled out in phases, so keep an eye on it.. there's some exciting plans for the coming weeks. The folks over there are also looking for suggestions on what to call it, go ahead and join the conversation!
  • Comments (0)
  • Permalink
  • Print

Comments | Add Comment

Is Twitter the new face of Spam?

With Twitter being the hottest online space at the moment, marketers are trying to crack the code on getting to twitter users. Lets face it, Twitter...
more »

    » Follow Us

    Upcoming Events

        No Posts

    Photo Gallery

    RSS Feeds