Download these informative social media e-Books and chapters for free!
Engage by Brian Solis
Engage: The Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web
The New Influencers by Paul Gillin
A Marketer's Guide to Social Media by Paul Gillin
Groundswell by Charlene Li and Josh Bernoff
www.forrester.com/Groundswell/book.html
Groundswell is based on hard consumer data and experience with dozens of companies, large and small, from Procter & Gamble to Ernst & Young to a tiny but wildly successful winery in South Africa.
Socialnomics by Erik Qualman
www.socialnomics.net/the-book/
Socialnomics is an essential book for anyone who wants to understand the implications of social media, and how businesses can tap the power of social media to increase their sales, cut their marketing costs, and reach consumers directly.
Marketing to the Social Web by Larry Weber
www.marketingtothesocialweb.com/
Marketing to the Social Web: How Digital Customer Communities Build Your Business.
New Rules of Marketing & PR by David Meerman Scott
www.davidmeermanscott.com/books.htm
In The New Rules of Marketing & PR David makes it easy for you to learn online thought leadership and viral marketing strategies. These are the "new rules" he has used to create marketing programs that have sold over a billion dollars of products and services.
The Social Media Marketing Book by Dan Zarella
www.amazon.com/Social-Media-Marketing-Book/dp/0596806604
Easy-to-understand introductions to blogging, forums, opinion and review sites and social networks, this book will help you choose the best - and avoid the worst - of the social web's unique marketing opportunities.
Social Media 101 by Chris Brogan
www.chrisbrogan.com/social-media-101/
Should your company be blogging? What's Twitter going to do for you? Why is Facebook all the rage? Get Social Media 101 to find out!
Trust Agents by Chris Brogan and Julien Smith
Using the web to build influence, improve reputation, and earn trust.
Get Seen by Steve Garfield
http://getseen.ning.com/
Online Video Secrets to Building Your Business (New Rules Social Media Series)./p>