Awareness, Inc. Named to EContent Magazine's Top 100 Digital Content Companies

Leading enterprise social media company wins honor for third year running

Waltham, MA — November 15, 2021 — Awareness, Inc., the leader in enterprise social media, today announced it has been named to EContent Magazine's EContent 100, a list honoring the best and brightest digital content companies across the country. This year's win marks the third time since 2004 that Awareness has been honored as a top digital content company.

Selected by a number of industry judges, Awareness won top marks based on the company's unique enterprise social media platform which leverages the power of user-generated content - blogs, wikis, podcasts, RSS, social networking, photos, videos, forums, discussion groups, etc. - to build online communities that connect a company's employees, customers, prospects and partners. Awareness-powered online communities deliver significant business benefits, such as enhance customer and employee communication, create new revenue channels, help with market research and foster important institutional memory and collaboration.

"Over the years, our company has been relentless in giving companies the ability to leverage social media tools to capture and share knowledge in a way that is enterprise tailored. This mission has been validated by a number of our customers, including McDonald's, Northwestern Mutual and Cannondale Bicycles, and it's rewarding to be recognized as a leader by a trusted and respected publication like EContent," said Awareness VP Marketing Eric Schurr.

About Awareness

Awareness helps companies build and operate branded Web 2.0 communities. These online communities let customers, prospects, employees and partners connect with each other and share content. At the core of the Awareness solution is an on-demand social media platform that combines the full range of Web 2.0 technologies—blogs, wikis, discussion groups, social networking, podcasts, RSS, tagging, photos, videos, mapping, etc.—with security, control and content moderation. Awareness builds these features into complete communities for companies, or customers use the Awareness API and widgets to integrate Web 2.0 technologies into their own web properties. Major corporations such as McDonald's, Kodak, the New York Times Company, Northwestern Mutual and Procter & Gamble use Awareness to build brand loyalty, generate revenue, drive new forms of marketing, improve collaboration, encourage knowledge-sharing and build a "corporate memory." Find out more at

Media Contact
Jennifer Gazin or Virginia Zimpel
Awareness Contact
Eric Schurr