Technology

Micro Blogging and Statuses

Excerpt from David Carter's blog on January 22, 2022
For companies wishing to adopt "Enterprise 2.0" tools, culture is as big a hurdle as technology. In order to be successful people need to get in the habit of sharing tiny pieces of information without even knowing how they may be used. The Awareness platform refers to all content as "posts". They can be a huge article, a discussion, a bookmark, a point on a map or a simple statement like "Dave is in Boston". Read more

Yuwie - The Monetization Of Social Networking

Excerpt from Robin Dindayal's blog on January 20, 2022
A friend of mine just notified me (via Facebook interestingly enough) of a new Social Networking site called Yuwie.com that is trying to monetize social networking. Read more

Bookmarks, a great way to bridge old content into social media

Excerpt from David Carter's blog on January 16, 2022
When we added "Bookmarking" to the Awareness platform last July, I think it got overshadowed by some of the features with more sizzle.  However, for a lot of our clients, bookmarks have become a great way to bridge existing content into a social media platform.

First let me explain what a bookmark is.  Bookmarks are simply a shared URL for pages you find interesting relevant.  Public sites like http://del.icio.us let you bookmark pages and share them with the world.  By tagging the content (tags are keywords you apply to describe something) you could allow your bookmarks to be grouped with other peoples bookmarks under the same tag. 

Consider this.  The Awareness platform allows you to post new content.  That content can be a long rich document with attachments, photo-albums, voting, tags, discussions, maps and a few other things.  Thats wonderful but you likely still have most of your legacy content in your old-school-only-really-important-people-can-add-stuff kind of site.  Tere are likley no comments, tagging or any of the above features.  In an ideal scenario you could copy and paste that page into Awareness, but in most cases it creates duplicate content, and you might not really be the author.  However, by bookmarking that page in our system, you have the next best thing.  A content page that has all of the above features, and a link to the page.  So that bookmark page becomes a proxy for discussion and voting on that content.

This is especially handy when you find that buried long lost page on your old site.  Bookmarking it is like making the statement that this  page is still relevant to the business. Now feel free to bookmark this post and tag it as "smart"


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