Get up to speed with the latest developments in Social Media Marketing here in the Learning area. Awareness presents a regular series of webinars and publications from the most innovative and influential voices in Social Media today.
Awareness Exclusive Whitepaper
In December 2011 Awareness surveyed over 320 marketers from a wide variety of industries and levels of social marketing experience. This report brings to you those insights and benchmarks to solidify your social marketing strategy, grow your social footprint and engage with your audiences for maximum return.
Exclusive Awareness Offer: Dexpertsownload Chapter 12 of The Social Media Strategist for Free!
Conquer the unique challenges of driving social media success within a large company. From the social media director who built successful programs at both GM and IBM, The Social Media Strategist provides the tools you need to meet all the challenges of building a social media strategy in a large company, which include corporate culture, legal barriers, and the kind of bureaucratic resistance that that are unique to large organizations.
Awareness Exclusive Whitepaper
We contacted business and marketing experts, marketing leaders and agency visionaries to create a list of top 2012 predictions and trends. This white paper contains their collective intelligence and insights for what is to come next year.
Awareness Exclusive Whitepaper
This white paper is for marketing teams looking to assess the effectiveness of their social marketing programs. It aims to answer key social marketing strategy questions: How is my brand doing with social platforms? What can we do better?
Exclusive Awareness Offer: Download Chapter 4 of Winning the Customer for Free!
Filled with practical information and written in Lou Imbriano's inimitable conversational style, Winning the Customer is your all-pro offensive attack against old, ineffective methods and flat results. Lou's tools will give any business an inspired team, supersized income, and a virtual stadium full of engaged, high-paying customers.
across social media channels with advanced features like permissioning and audit trails for distributed enterprise teams.
Date: February 8, 2012
Presenter(s): John Haydon, social adviser and author of Facebook Marketing for Dummies
Fan acquisition and engagement are critical components of any Facebook marketing effort. But all too often, business invest in an attractive Page design with custom tabs, but then struggle to get Facebook users to like the Page, and return ever after they've liked the Page.
Date: February 9, 2012
Presenter(s): Awareness, Inc.
Join us for an online demo of the Awareness Social Marketing Hub to get a feel for just how revolutionary this tool is at managing your social media efforts.
Date: March 1, 2012
Presenter(s): Erik Qualman
Talented Generation X and Generation Y employees, consumers, sons or daughters are more likely to text, Tweet, Facebook or use an iPhone Application then to sit through a 30 second television commercial or one-hour employee meeting.
