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Get Serious about Social Media Learning

Get up to speed with the latest developments in Social Media Marketing here in the Learning area. Awareness presents a regular series of webinars and publications from the most innovative and influential voices in Social Media today.

Featured Whitepaper / eBook

Graphic eBook -- foursquare Enterprise Social Marketing Toolkit

Top 10 Ways Enterprise Marketers Can Leverage foursquare

All the salient points of a 45-page eBook boiled down into an easy-to-consume Powerpoint-like document. Included in the eBook are not only the Top 10 Ways Enterprise Marketers Can Leverage foursquare, but also the top 4 challenges of marketing with foursquare.

Enterprise Social Marketing Toolkit - Facebook Best Practices

Chapter 1: Getting Started with Facebook Fan Pages

As an enterprise marketer, you have already decided Facebook is worth your time. You have established a presence for your brand and now you are looking to extend that presence and drive deeper engagement. A Facebook fan page (sometimes referred to as a "LIKE" or "fan" page) is the perfect place to start.

Enterprise Social Marketing Toolkit - Facebook Best Practices

10 Tips for a Solid Facebook Fan Pages

This eBook will give you a quick-hit list of Facebook tactics and business process considerations for maintaining a solid Facebook fan page.

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